The Potential (and Actual) Effects of Campaigns

Early Vote Intention
Consistent
with Dispositions
Inconsistent
with Dispositions
Undecided
November Vote Consistent with
early disposition

Reinforcement


37.2%


Conversion
"Reactivation"

2.6%

Activation


44.4%

Inconsisitent with
early disposition

Conversion


2.6%


Reinforcement


2.6%


Conversion


10.7%


Adapted from Finkel, Steven E. (1993). "Reexamining the 'Minimal Effects' Model in Recent Presidential Campaigns." The Journal of Politics.  55: 1-21. (Table 3)
Percentages respresent total percent in each category based on Finkel's analysis of 1980 data.